The Invincible Company: How to Constantly Reinvent Your Organization with Inspiration From the World's Best Business Models, 1e (eBook)

Overview: Alex Osterwalder and Yves Pigneurs’ Business Model Canvas changed the way the world creates and plans new business models. It has been used by corporations and startups and consultants around the world and is taught in hundreds of universities. After years of researching how the world’s best companies develop, test, and scale new business models, the authors have produced their definitive work. The Invincible Company explains what every organization can learn from the business models of the world’s most exciting companies.

ISBN: 9781119523987

Edition: 1

Publisher: Wiley

Format: Digital

AU Course: BINT313